Dec
20

Online Advertising Now Bigger than Newspaper Ads

In 2010, for the first time ever, advertising online has surpassed advertising in newspapers. In 2011, online advertising is anticipated to be $25.8 billion versus $22.8 billion for newspapers.

Total advertising in the USA is expected to rise 3% this year to a total of $168.5 billion. Spending on newspaper print ads will decline by 8.2% in 2010 and is anticipated to decline by another 6% in 2011. While it was a bad year for advertising, it was not nearly as bad as the advertising statistics for 2009.

Online Advertising Exceeds Newspaper Advertising
Online Advertising Exceeds Newspaper Advertising

Advanced Telecom Services offers its MatchLink online dating solution as a new source of NTR for newspapers. Newspapers can simply link its online news sites to the community building online dating site and immediately begin receiving additional revenue.

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