Smartphones Now Account for 55% of Sales

Anthony Wayne    Cell Phones, QR Codes     QR Codes, smarphone growth, smartphone use, usa

55% of Americans that purchased a new handset in the past three months, purchased a smartphone.  The continued proliferation of the purchase of smartphones is leading to a huge  increase in the number of Americans who will soon be using a smartphone device.  38% of Americans currently own a smartphone, but that number will increase to 55% by May, 2011, according to Nielsen.

Based on the ever increasing number of Americans now using smartphones, its easy to see why marketers are increasingly excited about using QR Codes in their promotions.  In fact, with custom QR Codes, advertisers can brand their product as well as offer a convenient access point to their marketing message.

Android continues to be the most popular smartphone operating system, with 38 percent of smartphone consumers owning Android devices. However, while Android also leads among those who recently purchased a new smartphone, it is the Apple iPhone that has shown the most growth in recent months.

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